Airlines have a tricky time getting us to focus on their safety videos, but here’s one we think is well worth our attention.
British Airways has partnered with Comic Relief to make their latest, meaning passengers will have emergency procedures explained to them by stars like Chiwetel Ejiofor, Gordon Ramsay, Thandie Newton, Rob Brydon, Jim Broadbent, Gillian Anderson, and even the ever charming Sir Ian McKellen, who demonstrates oxygen masks with Warwick Davis.
It’s a very funny addition to the genre, which already includes Virgin America’s all-singing, all-dancing video featuring American Idol‘s Todrick Hall, soccer stars fastening their seatbelts for Qatar Airways, and The Most Epic Safety Video Ever Made by Thor: Ragnarok director Taika Waititi for Air New Zealand.
Just make sure you stay tuned to the end for a rare appearance by a certain Mr. Bean:
And if you don’t recognize the director, then don’t feel bad: he’s Chabuddy G, a character played by Asim Chaudhry from the hilarious British sitcom People Just Do Nothing, which has only just recently been made available in the U.S. on Netflix.
Are you more likely to watch a safety video if it features your favorite stars?Read More