A Hobbit’s Guide To Air Safety, From Air New Zealand

Gollum does up his seat belt

Oh internet, will you NEVER tire of delighting the world with special treats?

So, this video is called An Unexpected Briefing, and it was made by Air New Zealand, as an alternative to the standard safety messages everyone has to sit through before takeoff. And it stars characters from the The Hobbit and the Lord of the Rings trilogy, including Gollum, Gandalf (as the pilot, naturally), dwarves, elves, the lot.

And of course, having been put online three days ago, it’s already up to 3 million hits on YouTube.

Keep your eyes peeled for a special guest star too:

*applause*

Fraser McAlpine

Fraser has been writing and broadcasting about music and popular culture for over 13 years, first at the Top of the Pops website, and most recently for the NME. He also wrote BBC Radio 1's Chart Blog and reviews albums for BBC Music.

He is Anglophenia's current resident Brit, blogging about British slang and running around the Mall taking snaps of the crowd at the Royal Wedding, as well as reigniting a childhood passion for classic Doctor Who and cramming as much music in as he can manage.

Fraser invites you to join him on Twitter: @csi_popmusic

See more posts by Fraser McAlpine